Free topic Research Proposal Example | Topics and Well Written Essays - 250 words - 1

Free topic - Research Proposal Example Already established mobile network providers such as Verizon Wireless, AT&T and T-Mobile are considered first by customers who want to use mobile phones (Scollon, 2011). This, therefore, in a way, leaves a monopolistic advantage to these network providers. They dictate prices in the mobile network industry, which is, at times, on the higher side. Since they do not face any worthy competition from other players in this field, or the competition is minimal, they can continue dictating their prices, leaning towards the higher side. However, if a player or many players managed to enter this market effectively, it would force the already established players to ease their tariffs in order to counter the competition they face (Simmons, 2010). Mobile network providers entering this market should look to market their brands effectively through various mediums such as the social media and other promotion platforms in order effectively to build their brand. This will ensure that the prices are eased by the already present players in order to beat the completion brought by the newcomers (McCarthy,